JOSHUA BOVÉY
Hi! My name is Joshua Bovéy, I’m a graphic designer and illustrator based in Virginia, USA. My creative journey started early, at 15 years old I launched my own clothing line Bovéy, diving into brand identity and storytelling long before I even knew what those things were…
- © JOSHUA BOVÉY 2025
Hand Drawn Logos & Mascots • Made in Virginia, USA
How Mascots Strengthen Your Brand Identity
In today’s fast-paced and competitive market, mascots have become powerful allies for brands looking to build deeper, more meaningful connections with their audience. Unlike static logos or symbols, mascots can evolve over time, staying relevant and engaging as your audience and culture change. This adaptability allows them to mirror your customers’ journey, keeping interest high and loyalty strong.
Mascots are invaluable when it comes to telling your brand’s story and maintaining a consistent identity. By personifying your brand’s values and personality, a mascot transforms your message into something memorable and relatable. This narrative consistency helps create a unified brand image that stands out and resonates in even the most crowded industries…
Chase What Feels Impossible
When you take on a new task or challenge, it’s tempting to stick with what you already know. You lean into your strengths, avoid the scary parts, and stay where you feel confident. That feels safe, but it also keeps you stuck.
If you really want to grow, you have to shift your mindset. Instead of asking what can I do?, I’ve found it far more powerful to ask myself: what can’t I do?
When you stop thinking about what you can do and start figuring out what you can’t do, that’s when you really grow…
Bold & Timeless Design
Have a project in mind? Let’s create something bold and timeless, designs that grab attention today and still feel fresh years from now. Whether it’s a character-packed mascot that bursts with personality, a logo that leaves a lasting impression, or an illustration that tells your story without saying a word, I’m here to bring your vision to life with creativity, craft, and a dash of fun. I believe the best design is equal parts strategy and style, and I love collaborating with people who want to make their mark. So, if you’re ready to stand out for all the right reasons, reach out and let’s start creating something unforgettable together.